webinar register page

Webinar banner
How to Realize the Full Potential of Industry 4.0 Initiatives
Unlocking Double-Digit Impact: How to Overcome Pilot Purgatory and Achieve Operational Value

Industry 4.0’s new generation of digital technologies creates opportunities for manufacturers to yield double-digit improvements in cost savings, capacity, and asset efficiency. Despite the advantage to be gained, many pilot initiatives stagnate and fail to scale across the global enterprise. How can manufacturers overcome this common challenge and realize operational value?

Join us on April 16, 2020 at 11AM EST to hear Craig Melrose, EVP of Digital Transformation Solutions at PTC and Robert Schmid, Chief IoT Technologist, Managing Director at Deloitte, share insights from two of the largest Industry 4.0 (I4.0) customer bases about implementations and why some pilots fail. They will also share three steps for I4.0 success:

1. IMPACT: Adopt a financial-impact first approach to ensure projects drive measurable business value
2. SPEED: Prioritize projects around solving bottlenecks to generate fast, measurable results
3. SCALE: Drive double-digit business impact by repeating your successes across the enterprise

Register Today

By accessing this content, you acknowledge that your name and contact information will be shared with PTC which may contact you in regards to the content. See PTC’s privacy policy for more information about how PTC handles personal information.

Apr 16, 2020 11:00 AM in Eastern Time (US and Canada)

Webinar logo
* Required information


Craig Melrose
Executive Vice President, Digital Transformation Solutions @PTC
Craig Melrose is the Executive Vice President of Digital Transformation Solutions at PTC. In this role, Craig works to build customer-facing, operationally transformative solutions that incorporate PTC’s industry-leading CAD, PLM, IoT, and AR technologies. His responsibilities include interacting with and guiding customers to develop, scale, and roll out tailored industry 4.0 programs based on their unique operational excellence goals. Experience Prior to joining PTC, Craig served as a Partner at McKinsey & Company for over 20 years, leading numerous operations and digital transformation initiatives, working directly with customers to understand their challenges, and identifying both tactical and strategic solutions globally and across dozens of industries. Throughout his career, he has helped companies dramatically enhance their factory automation strategies, including Toyota Motor Manufacturing.
Robert Schmid
Chief IoT Technologist aka “Mr.IoT” @Deloitte
Robert Schmid, Deloitte Digital’s Chief IoT Technologist, also known as 'Mr.IoT,' is a pragmatically audacious executive helping companies break into the digital age. As a founder and leader of Deloitte Digital’s IoT practice, Robert follows his passion in all things digital from wearables, social, mobile, and cloud computing. He works with clients from strategy through pilots to implementations, helping clients realize measurable value in a new and challenging area. Robert leads Deloitte’s strategic alliance with PTC and is a frequent author and public speaker. Prior to Deloitte, Robert was the CEO and Founder of c1oudbase, a value-based consulting business focused on digital and tech, and the Chief Information Officer for Activision Blizzard, the world’s largest third-party video game publisher.